Brick by Brick - Package 2 v2

Subscription option: $75 a month for 12 months

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‘Brick by Brick: Building a Senior Based Business’ is a unique training program that will help agents build a successful niche business with a steady stream of quality listing referrals by catering to the senior community.

This course peels back the curtain to our entire business and how it runs. You can steal our years of experience and proven methods for building a successful niche senior based real estate business.

This course requires a minimal investment with a maximum return. You will separate yourself for most other agents by creating a niche business model that will last a lifetime. You will gain control of your time and income by focusing on listings and referrals. You will build a team that will synergize in all aspects of your business allowing you to focus on what matters most; your family and your time!

In addition to our online curriculum, you’ll receive the following:

  • Downloadable workbook with actionable steps you can take to build your business
  • Supplemental messages to help you build your team
  • Supplemental step-by-step instructions for conducting productive appointments with seniors
  • Language and tactics you can put to into place to build relationships with staff at senior living communities—your best referral source!
  • Resource document with suggested news outlets and resources you can share with your new customer base
  • Examples of marketing materials and advertisements created for senior audiences
  • Exclusive webinars on relevant industry topics held through out the year


Your Instructor


Bruce Allen Real Estate Consultants
Bruce Allen Real Estate Consultants

Nearly 25 years ago, a Realtor and a senior housing specialist formed a partnership that would change the trajectory of their careers. Every month, Adele had clients who wanted to move into a senior community but first had to sell their homes. She was looking for someone she could trust to help her clients through this transitional time of life. At the same time, Bruce was beginning to understand the number of seniors who wanted and needed to sell their homes would continue to increase, and their decisions to sell were based less on the economy or the housing market and more on lifestyle needs. Building a business around seniors had the potential to be a steady, recession-averse real estate strategy.

Over the years as Adele and Bruce enhanced their partnership, the success of their respective businesses grew. Adele was helping more and more seniors find comfort in this new life stage, while Bruce has helped over 3,000 families transition from their long-time home to senior living.

Bruce and Adele have distilled their 25 years of successes, failures and tried-and-true strategies into a training course designed to help realtors find a steady stream of income even in volatile markets. Brick by brick, they will share how to build a senior-based business that is both fulfilling and profitable.


Course Curriculum


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Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.

Get started now!